Alpinestars Tech-Air Off-Road Global Media Launch

Death Valley, California

The much-anticipated Alpinestars Tech-Air Off-Road received a global media launch of epic proportions.

And, in order to properly test the Tech-Air Off-Road, we needed a location as extreme as Dakar… Only Death Valley, California would do. Towering dunes, a web of rocky mountain passes and fast gravel sections, all accompanied by wild weather. We saw it all and the unpredictable setting provided top media from the US and around the world with a fitting way to get a first impression of our latest air bag system. With the Panamint Mountains providing the jaw-dropping snow-capped backdrop, journalists joined special guests Ricky Brabec, Skyler Howes, Jeff Stanton, Chad Reed, and Vanessa Ruck on a multiday ride through the legendary National Park. With one ride day dedicated to ADV and a second day reserved for pure Dual Sport and Enduro riding, the group got to test the Tech-Air Off-Road on the varying terrain for which the new airbag system was designed. From Dakar to Death Valley, the Tech-Air Off-Road is developed by the world’s best riders in the most grueling riding conditions to help protect all riders, no matter the adventure . 

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